Monday, March 11, 2013
Manly Ad
I chose an ad that I found of the Internet of a 'manly' Under Armour advertisement. Under Armour sells athletic gear for both men and women. Under Armour carries anything from back packs to sweatpants. In this ad Under Armour is targeting towards heterosexual men. This ad is implying that if men have or buy the new Under Armour underwear, then they'll have hot chick in their bed in no time. After buying the underwear they'll automatically become sexier and will become a chick-magnet. Also, it implies that purchasing the underwear will make you more of a man and they will bring out your strength and chiseled chest.
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